BEEF CATTLE IMPROVEMENT (BCI)
The Diamond C Ranch was chosen by Armour & Co. as one of their three progeny testing herds in the U.S.A.
Armor purchased a number of the best beef bulls in America, collected semen from them in Morris, Ill., then shipped the collected semen to the three chosen progeny testing ranches. Each of the three ranches used the semen on their test herds for breeding purposes.
John B, IV had the opportunity of a lifetime when he turned 14 yrs. to travel with Harold White (head of BCI Research at Armour) for three summers. They traveled across the U.S. looking at and evaluating all the top purebred bulls among all the breeds. By the time he was 17 yrs. he had visited most of the best purebred herds in 43 states and had the opportunity to listen to Harold White evaluate those cow herds. He looks back on this experience as the best education he could have had in preparation for his future in the seed stock cattle industry.
Bottom: Harold White & Ted Tressler, both with Armour and Company. Evaluating sires to be used on the Diamond C cows.